Emilie Sanders Lee, EVP Global Analytics and Media Ops

Emilie Sanders Lee is a pioneering executive in B2B marketing analytics whose leadership is reshaping how enterprise brands measure success. As Executive Vice President of Global Analytics and Media Operations at Just Global, Emilie has redefined brand measurement by introducing frameworks that prove the direct connection between brand investments and business growth. Her creation of the Global Performance Index offers CMOs an industry-first methodology to demonstrate the pipeline impact of brand marketing. What sets Emilie apart is her ability to transform complex data into clear, compelling stories that drive boardroom-level decisions. By uniting analytics, operations, and AI, she has built a global, future-ready function that is both profitable and transformative. Her leadership extends beyond technical mastery. She mentors, empowers, and builds inclusive cultures that inspire teams to see analytics not just as reporting, but as a catalyst for business transformation. Emilie’s influence also extends outside the workplace. She is a passionate Alzheimer’s advocate, raising almost a million for the Alzheimer’s Association since 2017 and launching Norton Tees to honor her late mother’s legacy. Through innovation, mentorship, and advocacy, Emilie embodies the qualities of a transformative leader. Her work proves that analytics can drive growth, empower people, and create lasting impact on both businesses and communities.